It started with a
late-night obsession.
We are siblings. We did not start Razebait in a boardroom. We started it because we could not stop talking about how content actually works.
01 The Passion
We were obsessed with the process: the editing, the hooks, and the underlying logic behind every viral moment. What started as late-night discussions between siblings turned into a full-scale mission. We did not just want to watch the internet, we wanted to build it.
02 The Results
We built a team that felt exactly how we did: passionate, creative, and slightly obsessed. Together, we launched brands that did not just get views, they exploded. Millions of subscribers and hundreds of millions of views later, we realized we had cracked the code.
"Videos are the engine.
The reach is the result."
Company Information
Razebait is a global digital media brand operating with a mostly remote team. We believe talent is not restricted by geography.
COMPANY DETAILS
Razebait Inc.
1207 Delaware Ave Suite 1609
Wilmington, DE 19806
United States
"Our structure allows us to move fast, support our brands globally, and scale at the speed of the internet."
We just enjoy it.
At the end of the day, that is what keeps us going. Whether it is a 15-second short or a massive brand launch, the process is the prize. We are still that same team, still having those late-night debates, just on a much larger scale.